This first video sets the stage and explains who Sell to Camera is aimed at and how it aims to help presenters adapt to web video.

Here’s the first real video for Sell to Camera. This is a simple example of a typical “Hello” video where I introduce my blog, identify my target audience and what you can expect to get out of it. In other words, to answer your question: “what’s in it for me?”

It took 15 minutes to record the source material for this video, spread across 6 takes. The best introduction, body and ending were then selected and edited together with simple fade through black transitions. A title bar (lower third) just after the introduction and the logo and URL at the end rounded the video off.

Further examples

I will use this welcome video as an ongoing example, showing how it can be published in various parts of the website. I will also publish some variations to show how some simple changes during the editing process can make the video even better.

Next time

In the next video I take a look at why you should not use a teleprompter when recording your business web videos.

Tags

Sony Vegas, Sorenson Squeeze, Video

My new blog for technical presenters

Our success as technical presenters depends on our ability to get audiences to take action. After all, without action it’s just entertainment!

I’ve given hundreds of technical presentations at all levels in the software industry and have learned that although creating action’s hard, it’s not impossible. I share my experience by curating the best tips and tricks, examples and resources from the web at Tech Presenting. Please join me.