Tag Archives: sony vegas

First SellToCamera video packs key points into 93 seconds

Posted on September 28, 2009 by Andrew Biss

Here’s the first real video on SellToCamera. It is an example of a “Hello” video that introduces the blog, identifies the target audience and what they will get out of it. It took 15 minutes to record the source material for this video, spread across 6 takes. The best introduction, body and ending were then selected and edited together with simple fade through black transitions. A title bar (lower third) just after the introduction and the logo and URL at the end rounded the video off. Continue reading →

Posted in Articles | Tagged , , | Leave a comment

Here’s why you should not use your webcam for business videos

Posted on September 23, 2009 by Andrew Biss

This first video on SellToCamera is a quick test to show the difference in quality between a good webcam and a HD camcorder. This gives a first taste of the quality we can achieve with our business videos! For this short test I placed my office clock on a chair and zoomed in on the clock face to better capture the moving second hand. This was also intended to show the sort of zoom levels needed for close-ups in an office setting; the sort that we need for a “hello” type web video. Continue reading →

Posted in Articles | Tagged , , , , , , , , , , | Leave a comment

No need to switch to Mac to create professional business videos

Posted on September 5, 2009 by Andrew Biss

Watching the Get a Mac advertising campaign from Apple (staring John Hodgman as PC and Justin Long as Mac), you would think you must switch from Microsoft Windows to Apple Mac to have any chance of creating professional quality videos suitable for business. This is false. There are some excellent tools for Windows that are easily capable of creating the professional quality videos we need for our business. Continue reading →

Posted in Articles | Tagged , , , , , , | 6 Comments