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Hi, I'm Andrew Biss and welcome to SellToCamera, a blog I launched in September 2009 to deliver web video presentation tips for business professionals.
I've now retired this blog, but left it up as someone might find it useful.
ISV Marketing blog
If you're in the software business you might like ISV Marketing, a blog I launched in August 2010 to deliver practical marketing tips for ISVs. Please come on over and take a look around. Thanks!
Networking
Tag Archives: lighting
Set tripod on a desk: record your videos over top of office furniture
Unless you have the luxury of a separate recording space, you will have to record in your existing office environment. Present standing up and you can shoot over the top of desks and other office furniture. Putting your tripod on a desk saves space and keeps your camera stable and safe from knocks. Continue reading
You’d never read your presentation script, so don’t use a teleprompter
Reading from a script is the very last thing you would consider doing when giving a presentation. Why is it then, that as soon as people start making web videos they think they are playing a newsreader on TV and want to read a script from a teleprompter? Just say no to teleprompters for your business videos! Continue reading
Posted in Articles
Tagged 3-point, bullet, flat, lighting, presentation, resolution, teleprompter
5 Comments
Keep background neutral so attention stays focused on you
50% of visitors click away within 60 seconds so don’t use backgrounds with distracting objects. Use a neutral background to keep the attention focused on you and your message. TV and the web are very different mediums. While TV viewers lean-back and passively entertained or informed, the web is interactive; we lean-forward, actively looking for new information, searching for the next button to click. Continue reading
